Thursday, June 20, 2013

True Caller, breach of Privacy?

Me to Friend: "Hey I got a missed calls from this XXXXXX number, almost 10 times yesterday."
Friend to Me: "Give me 10 seconds & I'll find out who that is! I have True Caller App on my Android Phone"


Quite typical scenario, you may just feel - WoW that's awesome, very helpful app it is; But don't get too excited, there's a catch! Any unknown person can randomly search by a telephone number, that whom the number belongs to.

So what I did is, I changed last two digits of the ten digit mobile number series & I could get the name of the person to whom that number belongs. 

770 919 6001
770 919 6002
770 919 6003
770 919 6004
770 919 6005

I'm sure you might not be happy with this feature which you may call, 'search by Number'. TeleMarketing Companies must be making most use of this app, as they are getting 'Free' dump of potential leads all around the globe.

I don't want to touch any other Pros/Cons of True Caller, as I'm mainly interested in 'Search by Number' feature.

Let me give you an idea about, How True Caller gets you details?
Somebody who has your mobile number & name saved in his mobile number installs True Caller App. And he does nothing, his contact list gets sync with True Caller's Database! Basically you do not have the control on saving yourself from getting Listed in this Global Directory!

But don't get panic, True Caller offers you freedom to get unlisted from their Database/Global Directory. All you need to do is visit http://www.truecaller.com/unlist If you are very much concerned about your privacy, just unlist yourself!

True Caller in my view is 'New Generation Mobile Yellow Pages' which is being used all over the world. I often heard/saw people making Fuss about True Caller & breach of Privacy. But after reading http://www.truecaller.com/how-it-works/ one can understand why it's not really a 'Breach of Privacy'.

But there's still a catch, I'm unsure whether Unlisting from True Caller, really unlist you from True Caller's Database? They might be having a flag set next to every telephone number in their database which tells the app to show the number in search listing or not. So the number might not be actually deleted from True Caller's Database. In this case, yes this a MAJOR Privacy/Security breach. And I highly suspect that must be the case with True Caller.

Finally I would conclude, in this Digital & Connected world it is difficult to keep yourself 'Private'. The word Privacy holds literally no meaning, when you do not control the data/information that is flowing through web of interconnected electronic devices. If you want to hide yourself in the True Caller's Listing just Unlist yourself, but it might not actually Unlisting you from True Callers Database! So curse people for saving your telephone number in their Contact List, well that would be silly isn't it?

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